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To set yourself apart from your competitors, it is essential to have an attractive, unique and memorable corporate brand – no matter how small the company. A strong brand adds value, gives you a competitive edge and increases your profile in the market.

Brand Creation

Black Swan Marketing delivers striking brands that reflect your value proposition and market position.

Name Generation: We moderate brainstorming sessions with key employees to come up with names for products, services and even new companies. These names reflect your corporate ethos and market segment.

Logo Development: This is the first step in developing your brand. We will develop a memorable and unique corporate logo that will signal who you are and set you apart from your competitors.

Brand Identity Development: A brand is more than a logo – it is about bringing together design and strategy and implementing it throughout all your corporate communications.

Brand Immersion and Brand Management

Style Guides: We will develop corporate identity guidelines that state clearly all the details of your new corporate identity, including logotype, colour specifications, stationery specifications, fax templates, powerpoint templates and signage. It is essential to carefully plan and maintain every aspect of your appearance.

Realising the importance of a consistent brand in all its executions, we manage each project with an acute attention to detail, from simple business cards to product packaging, ensuring that you receive the highest quality products on time and on budget.

What Our Clients say:

"Black Swan Marketing developed a clean, slick corporate identity for IP Innovations that immediately made an impact in the marketplace."
Tara Mac Mahon, Managing Partner, IP Innovations